Printing machinery market in the future: multi-unit digital and environmental packaging
Beijing International Printing Technology Exhibition (ChinaPrint2013) has been regarded as the industry in the world following the German Drupa exhibition after the second largest printing exhibition, the importance of the Chinese printing market has become increasingly prominent. The show has become more to show the domestic printing industry
The future development trend of an important benchmark. The Eighth Exhibition is held soon, the global printing machinery manufacturers have been gearing up, ready. What concern the world-class printing machinery manufacturers in this exhibition will be how excellent performance? What kind of breakthrough equipment and technology will bring? The entire printing industry are predicting and looking forward to hope.
Recently, the author from the German KBA company held a pre-show press conference was informed that as a 200-year history of the global printing machinery manufacturing giant German KBA company in this session of ChinaPrint2013 will not only bring a new large format offset printing Equipment, and exhibits will show more digital and environmental elements. Turning to the future development of the industry, China KBA company single-product sales and marketing manager Wang Lianbiao that the future of the industry will show three characteristics - although the future unit will be more but refined, digital and environmental protection is still the mainstream direction, The packaging industry will experience structural and regional transfer adjustments.
Trend One: Unit mode in the future will be more but refined
A tobacco company in Switzerland recently installed a 30-sheet offset press with a length of 35 meters and 19 units manufactured by KBA, which includes 3 coater units, 4 drying units, 10 printing units, 2 Units with inert UV curing technology even have on-line cold-foil finishes.
Commenting on the application, Cen Han, chief executive officer of KBA Greater China, said that this is a purely customizable device based on the customer's product type. Previous 3,4 sets of different process equipment can be made of products, through a combination of a variety of processes together multi-unit sheetfed offset press platform approach can be achieved on a single-time production equipment completed. And, such a machine delivery time is longer, according to reports, this solution to understand the needs of customers early in the process took several months. Cen cold said that paragraph 19 offset press machine is actually delivered in two delivery methods, the first delivery of 17 units, the installation of production, once again added two units.
The 19-unit press is not available to every supplier, nor does it have the ability of each printer to handle 19 units, so having a multi-unit press is a symbol of the strength of the printing business and also the equipment manufacturer Ability to performance, however, this does not mean that the market must. Cen Han said that the number of printing presses and the number of units can not be completely equal to the technical level of the industry in a region drawn equal, this is just a manifestation of customer demand for products only. Although multi-unit equipment performs better in terms of production efficiency, register accuracy, and color reproducibility than multiple processes that accomplish different processes separately, multiple units with multiple functions are good, depending on the needs of the business The right equipment is the key.
According to Wang Lianbiao introduced as a leader in the field of large format offset press, KBA company due to the exhibition area, installation time and other factors, in addition to exhibiting Rapida 105 off the device, but also for the first time to China Users focus on displaying their latest KBA Rapida 145 large-format offset press, while KBA currently has 6 + 6 units with a total of 12 units in domestic customers, while a total of 8 colors plus a total of 9 The application of the unit is also more and more in China.
In addition, it is equally important for customers that the versatility and flexibility of individual function devices be equally significant. Thin paper thick paper can be printed, such equipment is more suitable for future business needs, both business printing, packaging operations can do. If you can only print thin paper or only thick paper, for the customer is very worried about things. However, on the basis of printability and broad based on business priorities also have to focus on the configuration.
Trend two: digital and environmental protection is still the mainstream direction
In the past people talked about digital printing, perhaps thinking inherent in the mind will think it is a small device or a larger device, and now with the involvement of traditional printer manufacturers, with the digital printing applications and research and development continues to deepen, this situation is Change accordingly. Digital printing has also begun to penetrate the publishing industry, packaging industry and other fields.
KBA, which has long-term rotary machine manufacturing experience, introduced a Web press last year at Drupa, a digital press that, following the introduction of Drupa, followed by Henry in Switzerland in February After the renovation on the day, after continuous improvement in print quality has made great strides. After the road processing and digital printers are generally different after the road, there are specialized supporting equipment. Of course, although all are on-demand, due to their high-speed characteristics, the printing capacity is not what the average printing company can satisfy. There may be tens of thousands of live parts in a production line, but the single number of each live part does not Big. Small printing does not apply, large publishing house printing can consider buying.
In the traditional printing digitization, Cen Han believes that this exhibition, KBA will launch a completely open process system, the process will be equipment as the core, the modular design, the front-end CTP computer plate making equipment To the post-press equipment are all connected, and even can become an enterprise management ERP system. Most importantly, the system is open to all brands of presses.
However, Wang Lianbiao that the fast print shop to distinguish between personalized printing and digital printing, for large digital presses, equipment investment threshold is also an important factor limiting the expansion of digital printing press territory, tens of millions The threshold of the dollar is not every business can step over.
Apart from digital solutions, the green concept will remain an important theme of the show. According to reports, KBA's first Rapida 145 sheetfed offset press will be equipped with the latest environmental solutions will reduce the business nearly 50% of energy consumption. In addition, buyers of Rapida 105 equipment displayed at this show will replace the rubber roller after equipment installation for environmentally friendly waterless printing.
Trend three: the packaging industry will experience structural and regional transfer adjustment
After the global financial crisis broke out in 2008, China's packaging export market also suffered a certain amount of impact. However, with the introduction of vigorous government measures, domestic demand is gradually pulling and domestic demand for packaging products is on the rise. Wang Lianbiao will be interpreted as this is the transformation of the product structure brought about after the transformation of the industrial area. Originally printing and packing industry is more developed in the Pearl River Delta region, the Yangtze River Delta region tends to be flat or landing, the purchase demand to the inland transfer. "We found in the actual market work, inland packaging printing demand and production levels are gradually increasing, both the quality of the packaging and printing machine equipped with specifications are much higher than before." Wang Lianbiao, for example, four or five years ago in the northwest It's hard to imagine buying a large 4 + 1UV press in the region, but now larger presses such as 5 + 1, 6 + 1 and even 7 + 1 are mounting more and more in these areas.
With the change of the domestic environment, the packaging market has huge potential. However, it is unknown whether the specific direction should be followed. Wang Lianbiao explained that there are many kinds of packaging, wine packets, cigarette packets, ordinary food packaging, packaging materials and shapes of different products are very different. Due to the continuous introduction of over-wrapping policies by the state, many over-packaged goods are limited, and the demand for medium and low-grade commodity packaging is on the rise. Wang Biao believes that the overall demand from the packaging industry is still growing, but the shift between different commodities only.
In addition, as manufacturers focus on orders and benefits, the industry is showing a tendency for companies to pay more attention to social responsibility. Cen Han said: "The printing industry is an ancient industry, we are full of feelings for the industry.We are doing a lot of work, I hope you understand the importance of the printing industry for everyone, the future is also true."
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